Balenciaga SS25: A Provocative Fusion of Elegance and Rebellious Edge at Paris Fashion Week

The playful, seductive side of the collection didn’t stop with lingerie. As the show progressed, Demna introduced high-necked, modest dresses in classic scarlet and black. At first glance, these pieces seemed conservative, but the rear of the dresses told a different story. As models turned, the back revealed criss-crossing, bondage-inspired straps that left much of the model’s backside exposed, embodying the “party in the back” mantra. This element of surprise reinforced Demna’s willingness to challenge traditional norms and deliver unexpected, provocative details.

The collection was not only split between business and party but also between the night before and the morning after. After the slinky lingerie looks, the second half of the show transitioned into more relaxed, slouchy ensembles reminiscent of the iconic Balenciaga silhouette that Demna has become known for. Models wore oversized trench coats, open and revealing bare chests underneath, while other pieces featured trousers slung around necks or sweaters and hoodies casually clutched under the arm. This phase of the collection captured the essence of the “walk of shame,” as if the models were on their way home after a wild night out. This segment reflected Demna’s approach to balancing both structured and relaxed forms, incorporating elements of streetwear with high fashion.

Under Demna’s creative direction, Balenciaga has traditionally avoided overtly sexy designs, opting instead for unisex, avant-garde pieces that reject the male gaze. However, SS25 marks a notable shift, with Demna leaning more into the commercial allure of sexuality in fashion. The collection’s mix of provocative lingerie and tailored office wear demonstrates a broader exploration of sensuality and seduction, highlighting that even in 2024, “sex sells.” The transition from traditionally modest pieces to more revealing designs hints at the evolving commercial landscape, where even luxury brands like Balenciaga are not immune to the allure of provocative fashion.